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Ask HN: If you only needed 200 customers at$49, how would you approach it?

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Open in hackernews

Ask HN: If you only needed 200 customers at$49, how would you approach it?

7•OmKadam•6h ago
Hi HN,

I’m not trying to build a unicorn or a scalable SaaS.

I’m offering a highly personalized, manual service priced at $49. My goal is very specific and limited:

Get exactly 200 paying customers. Not 2,000. Not VC-scale. Just 200.

Once I hit that, I’m happy.

Given this constraint: • What distribution channels make the most sense when volume is small but personalization is high? • Would you bias toward 1:1 outreach, niche communities, or something else entirely? • If you were optimizing for speed to first 200 sales, what would you avoid doing?

I’m intentionally keeping the scope small and realistic and would love advice from people who’ve done similar “small but profitable” launches.

Thanks — and happy to share results back.

Comments

senordevnyc•1h ago
I’m growing a solo SaaS in a tiny niche market. In the last six months I’ve gone from zero to about $200k ARR. My average subscription price is about $250/month.

I’m not sure it’d work for your price point, but I’m running Meta ads, and then having leads schedule a call with me (no public pricing). I close them on the call (they give me their CC to start a trial). That’s worked well, though I do want to move towards a self-serve model over time.