Why do I need to pay $800 for this? I already paid a grand to have a phone disrupt my every waking moment!
They account for 30% of the global market. They own key brands, license key premium names, and control key distributors like sunglass hut and LensCrafters.
Their cost to manufacture vs sale price shows a clear ability to price like a monopoly. As does their ability to box out competitors.
The $10 look alikes are not identical. They generally are cheaper materials, not polarized or coated, etc.
That's funny because the ones sold on my street are $10 and they definitely have the rayban logo
Zuck really has cracked this one.
To Downvoters:
Give credit where credit is due.
I think you are going to realize in a few years why tens of billions was poured into Reality Labs and Oculus.
Version 2 or 3 of these glasses is going to set Meta ahead of the rest (except at least Apple).
Skip to around 53:00
regina dugan's f8 keynote 8 years ago
where they announced they were working on a 'haptic vocabulary' for a skin interface as well as noninvasive brain scanning technologyu\
So that means this is just adding 2 more gadgets, both of which I now need to wear?
Nah. Not happening.
Neat gestures though.
https://www.theverge.com/2023/8/3/23818462/meta-ray-ban-stor...
OTOH, for me the Quest killer app is Ace. I can practice pistol shooting any time I want, which keeps me using the headset every day. For the glasses, the killer app might be translation. Now, I couldn't say if that will 'translate' into widespread user retention, or — like Ace — only really keep a smaller community engaged (I don't think most users need translation services on a regular basis).
But hey, at least it's not all faked
live demonstrations are tough - i wish apple would go back to them.
Pitches can be spun, data is cherry picked. But the proof is always in the pudding.
This is embarrassing for sure, but from the ashes of this failure we find the resolve to make the next version better.
For an internal team sure absolutely, but for public-facing work, prerecorded is the way to go
I bet the device hardware is small/cheap and susceptible to interference
But the wrist/hand control is the thing that impressed me the most in today's release. I'd hope for this to go far beyond just the glasses.
Meta RayBan AR glasses shows Lumus waveguide structures in leaked video - https://news.ycombinator.com/item?id=45266215 - Sept 2025 (124 comments)
Magic Leap.
Lastly, I don't put it past humanity to actually be interested in seeing ad overlays throughout the world because it's just ... cool, at least at first.
Killer feature for me:
I'd like to see that 3D marker in the world that I need to walk towards like a video game.
It’s a very different experience to passthrough, no matter how small you make the glasses, so I’m not sure there’s a clear path to convergence
And also, I hereby ban them in our office. Thou shalt not wear spyware while looking at the screens that contain our company IP.
If an employee wants to steal your IP, they will.
And yes, if someone made a habit of pointing their cellphone camera at the screen all day, I would ask them to please knock it off.
I don't trust Facebook installing cameras in our workspace, or trust that they couldn't be compromised by another party who might want to watch what we're doing.
As a practical matter, this feels too Orwellian. I don't want necessarily want to emit that much information (he said, looking at his Galaxy smart phone and watch) all the time.
Possibly I'm trending Luddite in my dotage.
Insanely cool, and awesome to see a viable wave guide device.
It's so cool that it might outweigh my reluctance to strap facebook to my face.
> In an interesting twist, CTRL-Labs purchased a series of patents earlier this year around the Myo armband, a gesture and motion control device developed by North, formerly known as Thalmic Labs. The Myo armband measured electromyography, or EEG, to translate muscle activity into gesture-related software inputs, but North moved on from the product and now makes a stylish pair of AR glasses known as Focals. It now appears the technology North developed may in some way make its way into a Focals competitor by way of CTRL-Labs.
https://www.nature.com/articles/s41586-025-09255-w
yes the Myo was a similar, earlier, and less capable technology also based on EMG sensing.
Should be EMG, but is it normal EMG or sEMG?
Source: https://www.macrumors.com/2025/05/21/apple-smart-glasses-eve... or some other Mark Gurman leak
Personal computers? Apple wasn’t first. Smartphones with screens? Apple wasn’t first. Tablets? Not first by a mile. True Wireless Earbuds? Nope, not at all first. Smartwatches? Hell no, not first.
And yet, Apple’s a category leader in every single one of these areas.
I don’t think it matters if Meta releases something first; Apple wins by doing it way better. Arguably, Vision Pro was way too early, even though it’s an incredible experience.
Apple was first to the personal computer. First to the smartphone. First to the tablet. First to wireless earbuds. The vast majority of the company's revenue comes from segments where they had a multi-year head start over their competitors.
Huge respect to Zuck and co; I much rather authentic demos where stuff goes pear than some glossy marketing spiel by a non-technical exec.
Also, I didn't know this demo was taking place until afterwards, meta really should do more to publicise their demos, especially given they're actually making cool new stuff, unlike a lot of other big tech companies who are more about rent-seeking, advertising and enshitifying than inventing.
> released on May 1, 2018 to generally positive reviews. By July 2019, the Go was estimated to have sold over two million units. On June 23, 2020, Facebook Technologies announced it would be ending the sales of the Oculus Go later that year
(Sorry about the google search link. Apple and Google go out of their way to hide the url when doing searches on Google from mobile Safari.)
https://www.google.com/search?sca_esv=046dc2c9c0fa6748&udm=2...
This is what no one else can seem to understand. The iPad was created in Apple's labs before the iPhone. But Jobs and other staff made the decision to wait several years to launch the phone until the tech caught up to the ambition. They had a certain ascetic they wanted in addition to the hardware and it required time.
In this case, it looks like opposite. The tech is finally getting there, but the design team has no sense of making a daily wear product that people should reasonably want to wear. If I imagine a large population of people wearing these daily, it's going to look like middle and high school students from the 70s and 80s in yearbook photos.
What's awful is that I'm one of the most fashion ignorant people I know. I wear the same type of shirts and shoes because they're comfortable not stylish. And my glasses are as minimal frame as possible because I don't want a large mass of matter sitting on my face. Even that being said, this product just reminds me of my buddy's army photo of him wearing the Army issued glasses. Not good.
What? It's only 2 clicks away. You can click the copy button after hitting the share button. /s
(admittedly with the recent Android news perhaps non-exploitative mobile computing is about to be dead and buried but shit, I'd lug around a backpack module everywhere running linux if it came to that)
jhatemyjob•1h ago
enos_feedler•50m ago
reference: https://www.youtube.com/watch?v=hhZdWvnF3do
bigyabai•44m ago
That's just like, your opinion, man.
enos_feedler•42m ago
bix6•35m ago
The glasses seem pointless to me for now. I’m surprised he didn’t add a booty zoom in view. We thought of that idea way back in middle school. Seems like something he’d vibe with.