I don’t care for the rest of Jimmy’s show with the celebrities and the interviews. I don’t give an f about famously rich folks and their lives but I find jimmy hilarious and his monologue funny. So I watch the clip of that when it hits YouTube. He’s got 20m YouTube subs for the show. I bet the monologue I watch gets more views than the TV show and by extension also has a more favorable demographic for advertisers on Youtube than the TV show on ABC.

Very few watch it - big influencers on social media have far larger audiences. In fact I think that’s also why the show being taken off air was polarizing. A lot of people watching clips of Kimmel during this controversy didn’t see the part left out of most clips shown in news articles, where Kimmel painted people mourning Kirk as toddlers mourning a goldfish or something like that. I think that would be offensive / insensitive to a lot more people than are currently offended.