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Why Selling WhatsApp to Facebook Would Be the Biggest Mistake (2012)

https://www.forbes.com/sites/ericjackson/2012/12/03/why-selling-whatsapp-to-facebook-would-be-the-biggest-mistake-of-jan-koums-and-brian-actons-lives/
34•chistev•3w ago

Comments

chistev•3w ago
February 19, 2014, the day Facebook acquired WhatsApp.

The HN thread -

https://news.ycombinator.com/item?id=7266713

madduci•3w ago
This aged very badly
MonkeyClub•3w ago
Nice coincidence, I was thinking about the sale yesterday.

IIRC, a while before the sale Whatsapp tried to introduce some meagre subscription, on the order of dozens of cents, which got a lot of backlash. Then, a bit after that, it got sold.

The servers don't pay for themselves, and if the user base wasn't going to pay for use, money had to be manifested in another way.

walthamstow•3w ago
WhatsApp was a 99 pence/cents app for years before it was sold to Meta. It didn't become free until some time after the sale.

Being paid never hurt its adoption at all in the UK. Teenagers like me were perfectly happy to pay 99p to get inter-platform IM.

lotsofpulp•3w ago
In the US, it was advertised as $1/year, but I recall never having to pay it.
throw0101c•3w ago
> Speaking at the DLD conference in Bavaria, Jan Koum confirmed that the $0.99 annual fee will be scrapped, effective immediately. Previously, WhatsApp had been free for the first year, with the fee charged for every subsequent year. Long-term users of the iOS version were given free use for life, as a thanks for paying a fee to download the app when it had a one-off charge.

* https://www.theguardian.com/technology/2016/jan/18/whatsapp-...

joseda-hg•3w ago
> Being paid never hurt its adoption at all in the UK. Teenagers like me were perfectly happy to pay 99p to get inter-platform IM.

To offer a counter example, it definitely did in Venezuela, at least in the beginning, where it initially lost dominance to BBM

Back then online payments were not that common, and most cards had weird restrictions on using USD in general

toast0•3w ago
WhatsApp on iPhone was initially $1 to download, but had frequent sales. WhatsApp on other platforms was free to download woth a $1/year subscription... But subscription enforcement was uneven.

I started in 2011, and the subscription language was present, but there was no mechanism for payment. Then we put payment into Android, but frequently would extend all subscriptions. At some point the iPhone model flipped to match the rest, but if you had registered with iPhone before the switch, your account was set to lifetime.

I don't know the timeline, but towards the end there was a small list of countries where we would actually enforce loss of service for about a week when the subscription ended. After a week, we'd extend the subscription for a while anyway, because it was probably hard to pay (we tried to pick subscription enforcement countries where payment was readily accessible, but lots of people don't have a compatible mode of payment even if they have the means to pay)

We were told the company was cash flow positive, the public GAAP numbers look bad, but a large part of that is stock based compensation; a small part is accounting treatment for the lifetime accounts.

Also, it's important to note that the acquisition happened before real time voice and video calling launched and running servers for that was expected to be expensive.

sylware•3w ago
So long simple protocols based on xmpp you can write a custom client for...

The only way to break this "jail" is to split internet protocols from the clients, with stability in time. Only regulation can save us from the new AOL.

mbirth•3w ago
There’s DeltaChat which technically is an email client and uses bog standard SMTP/IMAP for the transport of messages. Great idea, as everyone is reachable via their email address. And even if they don’t have the app, they’ll get your chat message as a normal email they can reply to.

But for a while now they’ve decided to create their own server nodes (“chatmail relays”) and heavily promote the use of those instead of your mail provider’s. While those are also just SMTP/IMAP, you still need a different domain and account i.e. different username - which makes them just another chat network which happens to be interoperable with classic emails... for now.

My point is: There seems to be some tendency for things to go proprietary.

sam_lowry_•3w ago
I grew with the inverse assumption.
arter45•3w ago
I have no idea about DeltaChat, but it's not surprising.

Social media and chat apps are successful because of the network effect.

Let's say I have ten friends. Nine of them use the same app exclusively and one uses another app.

If everyone want to stay in touch with all of them, the two most likely things are 1) the tenth friend migrates to the common app, 2) the tenth friend installs both apps. In both cases, most interactions use the common app, unless the tenth friend is so influential that everyone switches to the other app just for the sake of them.

When you want your app to be popular, you want to discourage people leaving your app for someone else and you want to encourage people to use yours (better features or, more commonly, a larger user base). As a result, unless there's any external force going in the opposite direction (regulations or just people really hating lock-in), you'll build your services so it's not that easy to leave. Better features are an alternative, but at some point new original features are hard to come by and can be expensive.

This is especially true if you want to make money through subscriptions, downloads or selling data, because the more users you have the more you earn, but it could also be true in free apps if the owner wants visibility.

Again, I don't know DeltaChat, but this is unfortunately the general trend.

grandchild•3w ago
Brian Acton may regret it, but I sure don't, seeing that he went on to bankroll Signal, arguably with money from the sale. Thanks for that!
dzonga•3w ago
one of the linked articles - that most people will only have 1 good idea for the rest of their lives - and yeah we should learn that lesson.

I remember Jason fried - 37Signals - saying the same thing - that Basecamp was such a home run for them that all their other ventures will not match it.

something for all of us to learn for sure

mrkramer•3w ago
Google offered more, they should've went for Google. Tbh if I had to choose between Zuck and Larry, I would pick Larry.
chistev•3w ago
Why
mrkramer•3w ago
Zuck is all in just because of the money and Larry and Google are all in because of the money too but because of the Open Web as well. And Facebook is just another walled garden.

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