GameAgora is an ad-tech and interactive media startup focused on transforming public spaces into engaging and monetizable destinations. The company specializes in lightweight multiplayer games designed for physical public spaces such as shopping malls, entertainment centers, and large waiting areas.

The core product is a real-time multiplayer gaming platform that allows visitors to instantly join games by scanning a QR code with their mobile phones. Without requiring app installation, users can participate within seconds, turning their smartphones into game controllers.

The company addresses a growing challenge faced by malls and public venues: declining visitor engagement, shorter dwell times, and low-impact traditional advertising. By combining interactive entertainment with integrated advertising placements, the platform converts idle time into high-value engagement while creating new digital advertising opportunities for mall tenants and brands.

Currently, the company is in the pilot development stage, focused on launching its first live deployment in partnership with a mall group. The business model is built around subscription-based licensing for venues, combined with revenue-sharing from in-game advertising and brand sponsorships.

The long-term vision is to build a scalable network of interactive public gaming installations across malls, airports, cinemas, and other high-footfall environments, creating a new category of "playable advertising infrastructure".