I’m validating an idea and would appreciate feedback from people who’ve sold into mid-market or enterprise companies.

Problem I’ve observed: In B2B sales, especially complex deals, a surprising number of losses happen because the seller misreads the org structure.

You think you have the decision maker. You actually have someone with influence but no authority. The real economic buyer is two layers up. Or there’s an unseen blocker.

Mapping reporting lines manually using LinkedIn is slow and often guessy. Titles alone don’t reveal power structure.

The idea: Given a LinkedIn company page, automatically generate a visual org chart showing likely reporting lines and hierarchy depth. The goal is to make “power mapping” systematic rather than intuitive.

Target users: - SDRs / AEs running enterprise outbound - Founders doing B2B sales - RevOps teams inspecting deal risk

What I’m trying to validate: 1. Is misreading org structure actually a frequent cause of deal loss? 2. Do reps systematically map org charts today? 3. Would an automated approach meaningfully change behavior? 4. Is this a workflow tool or just a “nice to have”?

If this resonates and you’d like to be part of a small early group shaping it, I’m collecting a limited waitlist here:

https://www.dealtree.io/

Happy to share more technical details if helpful.

I’d genuinely value critical feedback — especially from people who’ve sold into complex orgs.