It's wildly confusing branding not only because they're identically-named things that both repackage OpenAI's LLMs, but also because they're both ultimately owned by the same company.
I can only assume that the conflicting naming convention was either due to sheer incompetence or because they decided that confusing users was advantageous to them.
Haven't tried it yet but the GitHub Copilot extension for VSCode also seems to integrate Claude, Gemini and other non-OAI stuff
The Claude Code extension for VSCode from Anthropic will use your Claude subscription. But honestly it’s not very good - I use it but only to “open in terminal” (this adds some small quality of life features like awareness it’s in VSC so it opens files in the editor pane next to it).
The only good "AI" editor that supports Claude Code natively has so far been Zed. It's not PERFECT, but it has been the best experience short of just running Claude Code directly in the CLI.
Right, so then it's not a "product", or even a range of "products".
It's a brand name and inherently pointless to map out. It doesn't even have to involve any "AI" to be given the branding. All that matters is it's a thing they have, new or old, that they'd like to push people towards.
You mean "Web's fear"? ;-)
If had first meant a coffee table form factor PC with touch screen and special software, which was able to sense special objects placed on top of it. Then that was renamed to "PixelSense" [1] and "Surface" instead got put on a line of touchscreen tablet form factor PCs launched together with Windows 8. OK, reusing a strong name for a product line expected to sell more, and which still fit the theme made sense.
.. but then the brand was also put on laptops, convertibles, desktop PC and an Android phone ... eh, OK, but at least those also had touch screens.
... but then the brand was also put on generic peripherals: keyboard, mouse, headphones, earbuds, etc. which diluted the brand to mean practically nothing. For example, a search for "surface keyboard", could result in a "type cover" for some kind of tablet PC or a keyboard intended for desktop computers.
Microsoft later did the same with the "Microsoft Sculpt" brand. It was first a compact curved "sculpted" ergonomic keyboard with chiclet keys and an ergonomic mouse that were most often sold as a set. That got quite popular and so the brand achieved recognition. But later, Microsoft decided to reuse that brand for completely generic peripherals with no special ergonomic designs whatsoever.
BTW. Not long after, Microsoft also released products with the similarly ungoogleable names "Microsoft Bluetooth Keyboard" and "Microsoft Ergonomic Keyboard".
... for people really bad at it.
Pretty sure bollocks was the literal example I read on HN like 10 years ago of what your cool-sounding product name will turn out to mean in Spanish, but I can't remember if the moral of the story was to check every language or to just accept it because it'll happen anyway
Anyway, the various tech podcasts caught on after a few episodes and seem to now pronounce it more foreignly, so it's now more like clod
Cortana was a great brand. Clippy is still on the shelf. Copilot could have been a deep brand if they pulled it from their flight simulators. Instead it rings hollow of any meaning.
Developer tools live in their own space. And I assume most devs don't really care that "Copilot" started to show up everywhere, especially in MS365 products. At least I don't. Conversely, do non-technical people care where the term comes from, and now means "LLM integration" in a bunch of MS products?
I think it's better that Google going through Bard, Gemini, IDX, Firebase Studio, Antigravity, ...
This comment really helps me put things in perspective.
I'm guess now that it's Microsoft's way of naming their LLM-powered products/features, the same way "Azure" is basically their codename for "cloud".
They just like branding their dev tools for whatever they're pushing at the time. In 2002 they named Visual Studio "Visual Studio .NET".
I think they were lucky this time that they landed a good name after only a few iterations that has since stuck.
Anyone remember Google Bard or LaMDA?
To me, the issue isn't that they've named so many things 'Copilot' but rather that Copilot is in every goddamn product.
What Is Copilot Exactly?
It would be ironic if there was nothing called "CoPilot" for Microsoft Flight Simulator.
This confusion even bleeds into other coding harnesses. I have no idea which GitHub MCP server I setup in Claude Code, but the domain has “githubcopilot” in it. Am I burning copilot tokens (or “requests” or whatever is their billing unit) when I use this from Claude?
There is no VSCode Copilot. There is Github Copilot integration inside VS Code.
Github is one of the most popular git repository hosts. In addition to source repositories, it has other services like issue tracking and wikis.
A while back, Microsoft bought Github.
"Github Copilot" is a service you can buy (with limited free sku) from Github that adds AI capabilities to your Github subscription.
One of the ways you can use Github Copilot is by using the GitHub Copilot extension for VSCode. This extension lets you use chat inside VSCode in such a way that it can read and write code. It lets you pick which LLM model you want to use: Claude Sonnet, Opus, OpenAI GPT, etc., from the ones they support.
Note you don't need another subscription if you only use Github Copilot. They pay Anthropic, you pay Github. You _might_ want another subscription directly with Anthropic if, say, you want to use Claude Code instead.
"VSCode Copilot" isn't a thing. Some people might call Github Copilot extension for VSCode "VSCode Copilot".
Github MCP server lets AI tools like GitHub Copilot extension for VSCode, Claude Code, or any tool that supports MCP use your Github account to do things like pull requests, read issues, etc. Just using it from Claude Code would not use Github Copilot tokens, UNLESS you used it to work against your Github Copilot service. You would not need a Github Copilot subscription to use it for example to create a pull request or read an issue. But it would use your Github Copilot tokens if, say, you used the MCP from Claude Code to assign a task to Github Copilot. It uses githubcopilot domain because they built it mostly for Github Copilot to use, though MCP is an open standard so it can be used from any MCP-supporting AI tool.
Yeah github pays Claude but what's the point ?
Your question does raise a valid point - Github Copilot's value proposition is fairly limited in my opinion. Not to say worthless but limited and clearly varies depending on how Githubbey your dev workflows are.
Claude's integration looked like trash in comparison.
Why would I lock myself into a single vendor when I can have access to all models.
Also the GitHub subscription is a very good price.
Making it possible to buy something from Anthropic might require tedious paperwork for many of them.
I am not locked in to Anthropic, either. I can easily switch between GPT and Gemini models based on how I think each would perform in various scenarios. That's a big win. I use a lot of design with Opus, implement with GPT 5.4.
Also, Github Copilot CLI is pretty much at feature parity (for the stuff that matters) with Claude Code. Using both at work and home, I don't think there's much difference in features between the two. Maybe I'm not a super power user, and just a regular dumb user, but GH doesn't seem buggy and everything I think I'd want to do with CC I can do with GH.
Jupyter also has a janky execution model. It doesn’t track dependencies so you have to be very careful in how you separate cells from one another and just running the whole notebook every time seems kind of pointless vs just writing a pure Python script.
"Outlook" / "Outlook Web Access" / "Outlook Web App" / "Outlook.com" / "new Outlook for Windows" / "Outlook (classic)"
.NET: .NET Framework. ASP.NET. .NET Core. Windows .NET Server. Ugh...)
The love of the term "Explorer": "Internet Explorer" / "Windows Explorer" / "File Explorer" / "MSN Explorer"
Similarly is the love of "Defender": "Windows Defender" / "Microsoft Defender" / "Windows Defender Antivirus" / "Windows Firewall" / "Windows Defender Firewall" / "Microsoft AntiSpyware" / "Microsoft Security Essentials" / "System Center Endpoint Protection"
"Messenger" was a term they loved: "MSN Messenger" / "Windows Messenger" / "Windows Live Messenger" (which also evokes the whole "Windows Live" series of products)
Windows 95 shipped with an email client called "Exchange" that could be used peer-to-peer (using a filesystem-based "Microsoft Mail Postoffice"), but there was also the email server platform "Exchange"
"Microsoft Teams" / "New Microsoft Teams" / "Microsoft Teams for Business"
"Microsoft FrontPage" / "Site Server" / "Site Server Commerce Edition" / "Office Server" / "SharePoint Portal Server" / "Windows SharePoint Services" / "Microsoft Office SharePoint Server" / "SharePoint Foundation" / "SharePoint Server" / "SharePoint Standard" / "SharePoint Enterprise" / "SharePoint Online" / "SharePoint Designer"
"Office Communicator" / "Microsoft Lync" / "Skype for Business" / "Skype" / "Skype for Business Online" / "Skype for Business for Microsoft 365"
Fairly guffaw-inducing branding, to me, was removing the Remote Desktop Client app and introducing something called "Windows App".
The old "System Management Server" became "System Center" and its family of products.
There's the whole accounting software / ERP world, too:
"Great Plains" / "Dynamics GP" / "Navision" / "Dynamics NAV" / "Solomon" / "Dynamics SL" / "Axapta" / "Dynamics AX" / "Dynamics 365" / "Dynamics 365 for Finance and Operations" / "Dynamics 365 Business Central"
(For most guffaws induced, though, there's the Windows 98-era "Critical Update Notification Tool"[0])
[0] https://en.wikipedia.org/wiki/Windows_Update#Critical_Update...
I thought this was the same app/protocol, only more enshittified as time went by.
Microsoft is uniquely unable to name / brand anything sensibly:
"outlook slop" / "outlook slop Web Access" / "outlook slop Web App" / "outlook slop.com" / "new outlook slop for Windows" / "outlook slop (classic)"
slop: slop Framework. ASPslop. slop Core. Windows slop server slop. Ugh...)
The love of the term "slop": "Internet slop" / "Windows slop" / "File slop" / "MSN slop"
Similarly is the love of "slop": "Windows slop" / "Microsoft slop" / "Windows slop Antivirus" / "Windows Firewall" / "Windows slop Firewall" / "Microsoft AntiSpyware" / "Microsoft Security Essentials" / "System Center Endpoint Protection"
"slop" was a term they loved: "MSN slop" / "Windows slop" / "Windows Live slop" (which also evokes the whole "Windows Live" series of products)
Windows 95 shipped with an email client called "Exchange" that could be used peer-to-peer (using a filesystem-based "Microsoft Mail Postoffice"), but there was also the email server slop platform "Exchange"
"Microsoft teams slop" / "New Microsoft teams slop" / "Microsoft teams slop for Business"
"Microsoft FrontPage" / "Site server slop" / "Site server slop Commerce Edition" / "Office server slop" / "SharePoint Portal server slop" / "Windows SharePoint Services" / "Microsoft Office SharePoint server slop" / "SharePoint Foundation" / "SharePoint server slop" / "SharePoint Standard" / "SharePoint Enterprise" / "SharePoint Online" / "SharePoint Designer"
"Office Communicator" / "Microsoft Lync" / "slop for Business" / "slop" / "slop for Business Online" / "slop for Business for Microsoft 365"
Fairly guffaw-inducing branding, to me, was removing the Remote Desktop Client app and introducing something called "Windows App".
The old "System Management server slop" became "System Center" and its family of products.
There's the whole accounting software / ERP world, too:
"Great Plains" / "Dynamics GP" / "Navision" / "Dynamics NAV" / "Solomon" / "Dynamics SL" / "Axapta" / "Dynamics AX" / "Dynamics 365" / "Dynamics 365 for Finance and Operations" / "Dynamics 365 Business Central"
(For most guffaws induced, though, there's the Windows 98-era "Critical Update Notification Tool"[0])
“Xbox” / “Xbox 360” / “Xbox One” / “Xbox One X” / “Xbox Series S” / “Xbox Series X”
One should aim for clarity.
FooPilot, Barwonk, etc.. would actually be a vast improvement.
Not to be confused with "Microsoft Copilot .NET". :-)
> https://en.wikipedia.org/w/index.php?title=.NET&oldid=134276...
They dropped the Core designation because they're still trying to encourage people to migrate so they can take .Net Framework out behind the shed where Silverlight went. v5 was a convenient time to start that whole process of re-integration.
I guess they really just didn't want a product name to start with the name of a competitor's product. I bet Copilot can fix this...
two extremes at play here. A single brand name masquarading as the same product, versus a hundred brand names that don’t tell you a thing about what the product is
Kind of why I’m fond of GCP now. Just name it what it is
Copilot is _amazing_. Everyone is hyping about Claude, but I'm way more productive with the copilot cli. The copilot cloud agent is great, and copilot code review is great (we also tried the new very expensive claude code review - it was slow and expensive).
Forget that it's Microsoft, forget that everything is Copilot and go and give it a shot.
Do you mean Github Copilot? If not, which Copilot are you recommending? Can you give a link to where it can be purchased or trialed?
I'm genuinely interested in trying out whatever you're recommending; but it highlights the problem, that I literally don't know what you're actually referencing.
Most of the time, these piggy backers only pull down the value of what they're riding on.
There is Siri on iPhone, Mac, Apple Watch, AirPods, HomePod, Apple TV, and CarPlay and are all different different incarnation of Siri (with different capabilities). Then there is everything else like the Siri Remote, Siri Suggestions (and all their types: Siri apps suggestions, Maps, keyboard, Share Sheet, etc), Siri Shortcuts, and Siri Knowledge (WolframAlpha + Wikipedia + other databases?).
I'm sure 75% of these will be rebranded "Apple Intelligence" by the end of the year...
If they were like MS, they would add Siri into everything and then call it "Siri Cloud", "Siri Messages", etc (if they were even more like MS, iMessage would be "Siri 365 Communication Suite")
Nowadays Apple would brand such features as "Apple Intelligence", but since they already existed long before, they are "Siri".
Though I agree that it's not quite as badly ubiquitous as Copilot.
Siri 365 Communication Suite .NET Enterprise Edition With Copilot
Most Apple customers probably don’t even realize you can still do all the original iTunes stuff in Music (local music and syncing, CD burning, etc) purely due to the horrible branding.
Razengan•3h ago
RGamma•3h ago
frankzander•3h ago
zdragnar•2h ago
function_seven•3h ago
xfactorial•2h ago
That being said: I would love someone from Marketing and Branding to explain me this “Copilot everywhere” because it is unintelligible (unless they want to dilute it through over exposure).
darkwater•2h ago