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EU to crack down on TikTok, Instagram's 'addictive design' targeting kids

https://www.cnbc.com/2026/05/12/tiktok-instagram-social-media-addictive-eu-crack-down.html
62•thm•1h ago

Comments

sylware•1h ago
Yeah yeah, virtue signaling, and most of EU online services are now gated by the use of one of the whatng cartel web engines (IRL, google blink), namely EU web sites are broken favoring web apps.

They have to restore interop with noscript/basic html web engines (past/present/and future).

Then, they have to be carefull with their file formats, for instance you never give "carte blanche" to such a disgusting format like PDF, you are very careful at defining a, as simple a possible, subset of it (with some internal software for validation).

nanapipirara•47m ago
Yeah yeah, whataboutism.

I'm very happy they're taking a stance. I've seen too many messed up kids and there's no doubt the addictive design plays a big role in the problem.

soco•21m ago
I must notice that every time, but really every time, EU moves a pinky finger against tech industry, a sizeable chunk of comments here will be like the one above. I wonder, is it about a general sentiment against EU? Or a general sentiment against restricting technology? Or a general sentiment against humans? Or what?
eowln•18m ago
The sentiment that having to present our ID to use tiktok gives us the heebie-jeebies, and for good reason.

Also, nobody voted for the Commission.

ToucanLoucan•11m ago
Boiling kid's (and adult's) brains probably makes them a decent chunk of money, either directly via salary or indirectly via stocks. Ensuring kids remain healthy makes no money. An unfortunately large slice of the tech sector doesn't give the tiniest shit about the health of our broader society or any group in it if it means their lines stop going up, or even go up slightly less fast.
Mashimo•13m ago
Is ending endless scrolling really virtue signaling? Don't you think it will have a measurable effect?
FinnKuhn•32m ago
I think especially restricting endless scrolling is a good thing overall to reduce the addictiveness of social media and its harmful effects.

HN having pages instead of a feed or endless list is one of the things I really like about it.

nanapipirara•15m ago
For sure.

The other thing I really love about HN is that titles are all supposed to be boring and to the point. The guidelines[1] for titles are excellent and I wish more of the web and honestly legacy media too would behave that way. Things that are of no interest to me are not trying to waste my time and attention.

[1] https://news.ycombinator.com/newsguidelines.html

ekjhgkejhgk•14m ago
> I think especially restricting endless scrolling

The actual point is that they are designed to be addictive. "endless scrolling" is just an implementation detail. If you "ban endless scrolling", they'll still be using every other trick to make it addictive.

bschwarz•17m ago
Imagine the pressure on Instagram and Tiktok to serve better content if they were forced to pick out, say, 100 short videos per person per day. And not just for kids, adults need a break from this addiction machine as well.
thiago_fm•16m ago
Why should only kids be protected from addiction?

I have a hard time understanding this.

We have plenty of adults with terrible social media addiction that is destroying their lives, and nothing being done about it.

gib444•12m ago
Makes it an easier sell politically. If you position it as dangerous to kids in particular, your opposition then looks like they're encouraging child harm.
yipbub•14m ago
Thanks, I'm an adult and I need it too
mrosenbjerg•13m ago
Had the exact same thought
garrettjoecox•12m ago
At what point should the responsibility fall on the parent to protect their children from harm?

Don’t get me wrong, if I had my way TikTok wouldn’t exist for anyone, adults included. It’s just so strange to me that so many parents hand their 7 year olds unrestricted access to TikTok and expect someone else to keep their kid safe.

Mashimo•7m ago
> the responsibility of a parent to protect their children from harm

I agree with you, but only in theory. Because that's where we are now and it does not seem to work that well.

Maybe through more education? But then again I think reducing addictive tactics like endless scrolling could be part of a 2 prong attack.

With alcohol we have education on what happens, but we also have laws that regulate it.

perarneng•5m ago
It's not so easy, they need phones and social media to communicate with their friends. They also need to fit in and find an identity. The algorithms basically all engagement engines have is harmful for humanity as a whole. They are marketed as recommendation engines but it's 100% about engagement and that is why the content you see is mostly creating dopamine from it being fun or rage for it being provocative. It's built to serve one purpose, to keep people using the platform as much as possible. Not because the platform is good, but because it serves content that maximizes engagement.

I read a post about someone saying his wife worked for a snack company. They used MRI scans to see how much salt (or sugar) they should have in the snacks to maximize the response in the brain. Sounds disturbing right.

Well engagement engines are the same thing. It's artificial intelligence optimized to get people to react and stay addicted. Basically AI doing harm. It's not what is best for the individual in terms of health. It's what generates most money to the owner of the platform.

It should not be allowed to build a business around something that exploits humans brains. Basically biohacking our brains for profit.

conception•9m ago
This is pretty easy to solve. If you present data by algorithm, you are no longer an impartial common carrier and are liable for the content you present. If the user decides you don’t, ala social media 1.0.
shiandow•6m ago
And when does the user decide? Must a platform do nothing to stimmy spam, or even illegal content to qualify as impartial?

I suppose the answer could be that only platforms that do indeed allow spam or worse are impartial, but that is a tricky position to be in.

anzerarkin•6m ago
I don’t think this is only a kids issue.

A lot of adults need this too. The addictive apps are very well designed, while most blockers are either too easy to ignore or too annoying to keep using.

I built a small iOS blocker because I had the same problem. Making it strict enough to actually work without making people hate it is the main challenge.

Pesthuf•5m ago
Tell me: why are these algorithms suddenly okay when the victim turns 18?

They are bad for everyone and if you’re willing to regulate them, make them illegal to be used on anyone.

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