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Companies pay billions to show ads to bots. We can pay humans instead

https://www.nexertise.com/founding
4•izzygottlieb•48m ago

Comments

songinz•40m ago
Right, except - on a, strictly, personal level - I have no idea what you're talking about. There are several mechanisms, and layers of filters, which I employ - in order for any of my devices to >not< connect to (any!) advertizing, content, servers.

For example, starting with simple browser extensions, such as uBlock Origin, and that's WITH installing in manually on a Chrome, Chromium, browser. Just because I can, and because Google is doing everything to try and prevent it.

=)

dotcoma•34m ago
So... companies are showing ads to bots because only bots will accept them?

But what happens with AI? Do bots gets smarter and less tolerant of ads? ;)

izzygottlieb•28m ago
Bots are what we want them to be, therefore the ones who want to commit fraud, will instruct their bots to do just that. And this will blow up out of control. Pay-per-click will die.
izzygottlieb•30m ago
The fraud isn't humans don't see ads, it's brands pay for impressions that are bots dressed as humans.
Finnucane•26m ago
>Digital ad fraud is projected to cost brands $172B by 2028.

There's another obvious solution to that.

tzofit•24m ago
Pay per comprehension seems like one.
izzygottlieb•19m ago
If we invite a "pay for human engagement" model to the market, there will be security. Companies will not have to pay for hopes anymore. They will they for what they are trying to achieve: human engagement with their product.

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https://www.5050startups.org
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