This brief missive regards a response to the impact of AI on Internet publishers. As search engines move toward providing AI summaries as part of their search results, where does that leave Internet publishers who never get the click?

The proposal is to promote RSS feeds as an alternative to search engine optimization, or social media sharing. Once a return user has added a feed to their feed reader, the publisher and the user have a direct link that won't be subject to the whims of search and social media algorithms.