I don't know, man. Saying this is "just malware" is really stretching the definition of malware. At a minimum this is some pretty interesting and/or terrifying emergent behavior

The pure unbridled rage sprinkled over every other sentence in this article makes it incredibly unpleasant to read; it's very Zitron-ian in its nature (though I'd argue it might be even worse in that regard, which is certainly impressive). This ultimately reads less like a rectification and more like an excuse for the author to perform maximum disdain against their windmill du jour.