I initially bounced off the parts of this essay that deal with the theory of ideas and assumed that part was just a tangent to spice up an overlong typology of crises but on coming back to it after reading some Hume I consider the theory of ideas articulated here is an excellent start to treating the method of creating new ideas mechanically as a process to conduct step-by-step.

The phrase "ideas are cannibals" implies that we should think of new ideas we have as eating old ideas we have, but that's a myopic reading, even if the syntax suggests it. Ideas that we have can eat ideas that anybody else has, anybody else's market share, anybody else's PMF.

If you haven't read the link and are confused by the content of this comment, rest assured it makes a lot of sense in context.