1. The end of unlimited token subsidization and a new status quo of metered usage limits.

2. Adding to the above, self-initiated usage limit resets give you some control and again help lessen the sting of the end of subsidization.

Right now though, I think Anthropic and OpenAI are in open MAU war ahead of their respective IPOs and that might be a bigger factor.

He's eagerly awaiting his next hit of dopamine from his favorite model. He's setting timers to be ready for when his next hit comes available. He's spinning up unnecessary queries just to start the timer ticking on new models.

You could basically write the same article about some guy who sits in a casino all day eagerly awaiting double-your-winnings bonuses or similar.

What I read on social media about people and these resets gives off literal worst kind of addiction vibes. I've literally seen people talking about "Oh I had an existential crisis without Fable/GPT-5.6"

These people legitimately need help, or alternatively a social life.

Maybe its different on my end because I just use a sub outside of work for fun stuff. At work its not my money so I don't really care. I go to work, maybe use these subs at home every once in a while for a fun personal project and if I hit the limits (I rarely even do) I play video games or hang out with my wife/family.

People are borderline tying their identities to these models it seems, and yet most people aren't even building anything interesting.

WHen it doesn't turn out that way, it opens up options.

At the same time if other model providers were anticipating Anthropic or someone else to have problems at launch, and were waiting in the wings with their own models to launch competitively, it sets off a capacity release competition.

One might lower prices, one might give it away, or just make it available, and then there are users on other platforms with limits, or free until a certain day, etc.