"<Generation we want to sell more stuff to> has rediscovered the joy of <thing we want to sell more of>"
It's possible many such articles are actually truly random and they just add generations to them because it increases engagement, which would be somehow even more sad.
Either way they are definitely not legitimate and you can safely ignore almost any headline with a generation in it.
rogerkirkness•1h ago
MisterBastahrd•34m ago