Could actually see this working well in a company with QA, design, and product submitting feedback in real-time using dev, closed prod environments.
The average B2C play requires too many clicks for customers. They are not motivated enough to submit feedback unless a major event happens to them (payment failure, site crash in middle of purchase, etc.). At that point, this tool wouldn't help.
paicha•1h ago
I agree that internal teams make sense. It is all about what you are doing with the B2C use case and whether the user needs to fill out a 5-second highlight and answer question. What makes it useful is catching the silent friction between "it is all good" and "site is broken."
SpikeyCoder•5h ago
The average B2C play requires too many clicks for customers. They are not motivated enough to submit feedback unless a major event happens to them (payment failure, site crash in middle of purchase, etc.). At that point, this tool wouldn't help.
paicha•1h ago