i just started a startup which i will not tell the name of for personal reasons , im still having many difficulties .. The problem isnt how good the startup is but how good you can advertise.

1. uptime monitoring service [1]. launched in 2019. decided to enter a crowded niche so as not to reinvent the wheel and try to figure out distribution, but gave up. sold in early 2021. total sales before selling: $1,686

2. notion backups service [2]. launched in late 2021, total sales $100k, while still growing ~60% YoY. in hindsight, I should have picked an adjacent niche, since this business is technically difficult and not as easy to sell as a Notion site builder, for example.

3. churn analytics for stripe [3]. got accepted to the stripe marketplace, but still haven't gotten a single customer because I haven’t marketed it much. I use it daily and it is very helpful. for that reason alone, i don't want to kill it.

[1] https://web.archive.org/web/20210515005206/https://tryhexade...

[2] https://notionbackups.com

[3] https://dunningbear.com

For people who are looking for a mostly succesful steady product, find a niche that others would not even consider because of how boring it is. Usually you end up doing research about the most boring logic that ends up being kind of fun. The people who QA will happily tell you why your product is broken, because it'll beats anything manual they're doing right now.