That seems like a solid place to start, I’d still be wary about supply chain though, using honey as an example just having bee hives doesn’t mean the honey going in the post came from them.

This is an issue a lot of retailers have tbh, it’s why the scandal w/honey came to mind since it was in the press again recently.

Good luck though, it’s an interesting idea, we use our local farmers market occasionally and some of the stuff (ironically honey is a good example) is incredible.

There's a world of difference between buying produce and buying a more durable good. Produce has a short shelf life, and it is not uniform. When I'm selecting produce, I'm not only looking for it to be fresh (or sometimes even at a very specific ripeness point), but I'm also often looking for a specific size, or more rarely, but sometimes, for some other specific physical characteristic. I wouldn't trust a stranger to be able to tell which piece I want. Obviously, how true this is depends on the specific crop. Lettuce, for instance, is fairly interchangeable, and grains such as wheat are entirely interchangeable.

If I buy something sight unseen from Amazon, I can return it if it wasn't exactly what I wanted. With produce, even if I could actually return it, there's no way it's getting resold, so it's instant food waste. So I feel that it's inherently unreturnable. Also, it would mean that I'd likely have to make an unplanned trip to the store to buy a replacement, or do without, for the meal I was planning to use it in.

It all seems like a bunch of potential inconvenience and bother that can be easily avoided by just going to the market.

I don't want to sound negative about the idea despite all of this -- this is very specific to my own situation and location. Most of the world lives differently than I do (that's true of all of us.) I could see it working, at least in some markets. And there are food deserts that could be excellently served by something like this, especially if there's a delivery component.