Merchants get a one-click setup: connect your store and agents can query structured product data (inventory, pricing, availability) and initiate purchases through ACP-compatible flows. Everything is structured and permissioned; no scraping, no prompt-hacking storefront HTML. Full agentic payments via Stripe are on the roadmap, solving the hardest part: safely handing off agent intent while preserving authorization, fraud controls, and auditability.
For developers, ACP provides SDK-style endpoints that make "AI can shop this store" as simple as calling an API, not building custom glue code per merchant. We're running a limited beta while we learn where this breaks in real usage—currently free for smaller stores as we focus on stability and feedback.
Early interest has been strongest from merchants selling technical or niche products, where agent-driven discovery actually makes sense. We're live at https://actory.ai and looking for blunt feedback from anyone running Shopify stores, building agents, or thinking about what happens when almost all commerce flows through agents in the next few years.