I'm a developer who built an ERP/CRM system for small manufacturers (https://www.paxerp.com). It does all the basics very well; financial reporting, lot tracking, production planning, shipping carrier integrations, the usual workflow stuff—but there's zero AI in it. It's just fast, clean, and solves real problems I saw working in manufacturing ERP systems. The product works well, customers really like it, but I have almost no sales experience.

Every SaaS founder seems to be talking about "AI-powered insights" and "intelligent automation." while... We just have a clean system that is fast and tries to stay out of the user's way.

For those who've sold B2B SaaS (especially to traditional industries like manufacturing):

- Is "no AI" actually a disadvantage, or does it not matter as much as I think?

- How do I communicate value when the value is "it's simple and fast, and your data is highly accessible" vs "revolutionary AI"?

- Should I be adding AI features just to check a marketing box, even if customers don't need them?

You can learn more about why I built this on the websites about page. But now I'm wondering if I'm fighting an uphill battle by not having the buzzwords everyone else does.

Any advice from founders who've been here?

TY