I’m thinking about pricing as more than a conversion lever, but as a commitment mechanism.
For apps that require ongoing effort from users, could higher upfront prices actually improve engagement by forcing a more deliberate purchase decision?
I’ve seen hints of this effect while experimenting with pricing on a paid app, but I’m curious whether others have observed something similar, or if there’s research that supports or contradicts this idea.
heymadsenx•2h ago
For apps that require ongoing effort from users, could higher upfront prices actually improve engagement by forcing a more deliberate purchase decision?
I’ve seen hints of this effect while experimenting with pricing on a paid app, but I’m curious whether others have observed something similar, or if there’s research that supports or contradicts this idea.