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If Apple makes an iPad Neo, it's all over

https://www.techadvisor.com/article/3128472/if-apple-makes-an-ipad-neo-its-all-over.html
17•ndr42•1h ago

Comments

Someone•1h ago
For that to happen, I think there has to be room at the bottom for a product that will not cut much into the sales of higher priced iPads.

For laptops, it seems they had/found that room, but I doubt that room is there for iPads. The low-priced product will have to suffice for browsing, reading, and watching YouTube, and I think that covers the use cases for a large fraction of customers.

Of course, they could go for lower prices, hoping for that to increase iCloud subscription revenues, but long-term, there is a risk of (EU) regulations requiring better competition for that.

williadc•59m ago
Apple does make the product described in this article, aside from the fantasy price. It's called the iPad.
dawnerd•56m ago
I’m confused as well. Did the author not consider the existing product line? iPads are not that expensive for the base model especially during the holidays.
conception•53m ago
I think the idea not explicitly said is it’d be MacOS not iOS.
wvenable•52m ago
Yeah I soon as I saw the price, this article fell apart completely.

The Neo has a great screen and an older iPhone processor. You can take the keyboard off a Neo add a touch screen but you still have to make a device that fits the battery and has all the same technology. You're back to at least a $600 tablet.

sroussey•50m ago
They should rename it the iPad Neo so we don't refer to as "the just iPad" or plain ipad.
ben8bit•55m ago
For all of the Apple hate recently (with glass + MacOS bugs) - it's still great to be able to invest in high quality hardware. I made the switch to Mac, oh about 12 yrs ago, and sometimes forget how spoilt we are with really tight hardware + software integration.
leptons•48m ago
Apple hardware isn't exceptional, it's maybe slightly above average, sometimes, and still costs more than it should - even the neo with its paltry 8GB of RAM. Apple has had plenty of hardware problems and design foibles. So many.

Their software is equally average in most respects, and has a far smaller market share worldwide across all form factors they support.

iOS is the reason I'll never own another iPad.

I mean, it's fine that you like it, but "spoilt" seems like an exaggeration.

ben8bit•41m ago
> Apple hardware isn't exceptional, it's maybe slightly above average

Is this a serious statement? If Apple's hardware is maybe slightly above average - what's above it? It's an easy company to hate on - but you don't have any other platform integrated as well as Apple's right now IMO. Unless you maybe count Huawei.

Edit: I think I may be referring more to the holistic picture. But still curious what hardware you think is better.

hadlock•55m ago
I think the industry has already agreed to give this product category to Apple. Everyone needs a phone, but only specific types of users need a tablet. Apple's tablet is Good Enough for everyone, and they last forever. The o.g. iPad Air we bought in Nov 2020 is still chugging along and we use it... basically only to watch movies on airplane rides etc. And I am primarily a linux/android user, but this is the one Apple device I "use".

If/when it finally dies (we're on year 6) we'll just buy another one, I guess. The biggest risk for our single household tablet is Apple drops support for it. We have no plans to upgrade it ever, so long as netflix and youtube keep working on it.

kgwgk•54m ago
> The o.g. iPad Air we bought in Nov 2020

o.g. ?

CoastalCoder•52m ago
It's kid slang for "original", apparently.
Jtsummers•51m ago
Yeah but 10 years late to be described as the original. That said, my parents got rid of their actual OG iPad only 2-3 years ago (did not hold a charge for a long time, finally decided it was time to get one that did).
kgwgk•41m ago
That was my first reading but "original generation" and 2020 don't go well together.
ssl-3•23m ago
It's been around long enough to have gained cromulence, I think.

I started using "OG" ~16 years ago to disambiguate the Motorola Droid that I had (which was the first Android phone available from Verizon) from the Droid 2, 3, and 4 that came later.

"OG Motorola Droid" has specificity, while "Motorola Droid 1" is something that never existed.

Anyway, my usage is old enough to drive a car. :)

refulgentis•51m ago
Original gangsta, which has come to mean “original” with a tint of “I respect it”

they’re either using tightly, I.e. the original iPad Air release, in which case I think they’re wrong, or loosely, as in “my first iPad Air purchase”

comrade1234•51m ago
I never understood googles strategy in mobile. At the beginning I assumed that they would make a reference platform showing what's possible - a high-end pixel with all of the latest hardware and software features to promote their OS and software. Driving advancement in hardware by others using android. But instead it seems like they're competing at all levels with their hardware and are trying to win at consumer-level hardware against china instead of with their software and search and now ai - areas with high margins and where they make money.

Since their hardware group is t working at promoting their software group they should probably just spin off and do their own thing.

hocuspocus•34m ago
Google just sucks at this.

The Nexus and early Pixel eras have been a series of weirdly positioned and priced models year after year. Google didn't even bother trying to sell them in more than a handful countries.

Then Google switched to a pretty bad Exynos based SoC and consistently shipped underwhelming hardware at price points aligned with Apple... requiring absolutely insane discounts or promotion campaigns, even at launch. Can you imagine Apple giving you AirPods Pro or a Watch if you buy the next iPhone 18 on day 1?

We've seen things like the Pixel tablet that should have been sold at half its MSRP to stand even a small chance against the iPad.

And I won't even talk of the many hardware issues... my dad's Pixel 7a was fully reimbursed for 25% more money than he actually spent buying it.

jayd16•4m ago
They need to be competitive to some degree for the hardware to actually work as a valid reference and explore those spaces. They also need the business to be successful enough to be a proper threat to would be rebellions from the hardware partners. In general, it is about the software.
whalesalad•46m ago
umm the macbook neo is an ipad lol. with a keyboard attached.
m463•42m ago
At costco they already sell an ipad for $299

That is just £219 and the article wants £200

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