I’m really curious how the brand reputations will carryover in the EV era…
All the reputations that car brands have are from their legacy of existing products. Who’s to say if they will continue in the same way for their new manufacturing processes, supply chain, branding, performance, positioning, etc. for their new EV offerings
It’s a new world!
I almost wonder if they should just start over with new brands.
What originality, what innovation, what a stupid stupid stupid way to design a car.
Ive, you failed.
damnitbuilds•44m ago
Looks like $20,000, costs $450,000
Still, nice to see Johnny Ive finally learnt that buttons are useful.