Something was definitely going down internally.
> Announcing Discovery Loop!
> I am very excited to announce that, along with my longtime friends and collaborators @Sanjay_Ghemawat, @OriolVinyalsML and @quocleix, we are founding Discovery Loop (@DiscoLoopAI), a Public Benefit Corporation whose mission is to automate machine learning, science, and engineering to accelerate discoveries and progress. The four of us have worked together for 14 to 30 years, and have helped build some of the world’s most used products, infrastructure and AI models, and we’re excited to turn our attention to this ambitious endeavor.
If Demis Hassabis got a Nobel prize for being a Project Manager, is Zitron up for the Nobel on Economy for excellence in economic forecast?
Even in indirect ways. OpenAI itself was founded because Musk got fixated on "stopping" Hassabis.
https://www.reuters.com/business/google-shakes-up-ai-leaders...
This over-reaction is why people can't see over a long time horizon.
This is great news for Google as they realize that Sundar is the problem and he will soon leave Google for Demis to be the new CEO of Alphabet (Google) which I am predicting. [0]
I do wonder if anybody working at Google can give us an insight why the chaos and lack of competitiveness?
Looks like Gemini's sub-par performance is claiming heads
model training and inference is the opposite. people switch LLMs like people change clothes in the morning. there are popular services (openrouter) that make moving as easy as changing a model string.
And most likely this is a calculated step to avoid freaking people out, even though he is effectively leaving.
To me it looks like he’ll be in a position to actually be unhobble DeepMind - reminder DM was sitting on a ChatGPT product for a whole year before ChatGPT got released (LMChat) and Google didn’t let them release it.
OpenAI and Anthropic went from tiny startups to huge companies. As a consequence the stock options/RSU's offered to the employees paid off a far higher percentage ROI than any stock options a DeepMind (and thus Google) employee would get (since Google is already huge). This disincentivizes people who truly believe in the economically transformative power of AI to work at Google since their benefits will be capped by Google being large + having public company obligations.
The bigger deal is the departure of Jeff and Sanjay, rather than Demis moving into a different role.
Don’t understand how Sundar is still running things, though.
The next chapter of our AI momentum
https://x.com/sundarpichai/status/2085033425736745093
So it's not stepping down, right?
So yes fancy title, but basically, someone who can move the stock price is quitting and we're trying to ease the perception of it.
But missing out right as AI coding agents become genuinely deeply capable and useful is just an immense failure.
First, it is incredibly difficult to pivot a large organization because there are too many competing interests, too many fiefdoms people have built and too much organizational inertia. A new company has the advantage of a singularity of purpose. Google has to compete with internal interests about AI disrupting search, ad revenue and so on. This can slow you down and limit the resources you get. It's why companies get disrupted, particularly when they reach monopoly status. Steve jobs said it best [1].
Second, Gogole's path here (IMHO) is to make their own hardware. They've already done this with their TPUs but need to be able to compete with NVidia offerings. NVidia controlling the price, features and, most importantly, who gets to buy them is bad for Google. This is what Google should be pouring billions into.
The beauty of this is that success is easily measurable against metrics like price-per-petaflops, performance-per-Watt and so on. Throw money at some key Nvidia engineers and have them design silicon for you for TSMC to fab.
I still believe that Google is positioned to survive the (IMHO) inevitable AI bubble popping.
1) the simplest explanation whenever a bunch of people leave [x] at a company at the same time, is that [x] is becoming less important to that company moving forward. It's not proof, but you know, everyone is trying really hard to say that's not what's happening here. Sometimes the simplest explanation is correct.
2) rumor is that Sergey Brin, co-founder of Google, got bored during pandemic lockdown and eventually returned to Google in a lower profile role, related to AI. I have to think that he still has a lot of say in what goes on in Google relative to his interests.
3) Yahoo Finance article says Hassabis "has long prioritized research over profits", so his replacement might indicate that Google has decided it is time for this stuff to pay for itself?
Clayton Christensen [1] says (paraphrasing) it's a good idea to spin-off (or invest) in a startup that you've a say on, before the ecosystem sprouts a seemingly-non-entity and gently disrupts your market.
Interestingly (diff strategies i guess) Apple tends to acquire (Q.ai) rather than invest/venture (as google in OP).
[1] The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail.
I am sure VCs are fighting to invest and they will get 4B investment immediately with this team
This is probably the only time some prominent VCs would be active during August, only for Jeff Dean & Co's company.
I can see them now frantically negotiating, responding and firing off emails right now during their holidays to get an allocation in Jeff's new company.
No, the top talent is clearly at Anthropic and OpenAI
They need to route all browser search strings to an LLM, and slowly begin to charge where people will pay. Likely ad space.
It's not really clear what their gameplan is. From the outside, it looks like they're asleep at the wheel. Qwen/Deepseek/Kimi are crushing them from the cheap-and-open side, and they're not remotely competitive with Mythos/Sol or even plain-vanilla Opus on the "premium" tier.
Gemini does actually have its uses, but they're very very marginal and niche.
From day one everybody was saying that Google would eventually capture the AI market, but it looks more remote than ever. Maybe Hassabis' personal inclination towards AI-for-science, and physics/chemistry in particular -- as opposed to consumer AI and coding AI -- has hurt them commercially.
There's an old saying, if you judge a fish's smarts by how well it can ride a bicycle, it will always seem dumb.
The people who have risen to the top of at Google are built for a different environment than what's needed right now. They are good at playing their political games, sabotaging each other, etc.; i.e. all of the petty games that managers play in big companies. But the AI era demands a different skill set: how to bring together incredibly smart people and forge them into a battle group that will achieve victory in the ongoing battle for AGI! It's as if you have built an army of tanks, but the next battle is being fought on the high seas.
The group running the company, is the company.
For agentic work, but especially for web search, 3.6 Flash has an important leg up, its fast speed, that no other model comes close to matching. I guess nobody pays attention to it because it's not the one big flashy number that you compare to other models.
They are quietly trying to become the chatbot that everyone uses to look things up. That strikes me as an intelligent move - not everything has to be done by an expensive frontier model.
for all these reasons, is being 6 months behind the frontier actually a structural, long term disadvantage? some day the pace of improvement will slow, and google will vacuum up the market. they'll be able to compete with open-weight models just on pure cost advantage from their vertical integration
Whether this happened because they bet on "world models -> better reasoning" and that bet didn't pay off, or failed a frontier run for technical reasons like OpenAI did with 4.5, or something else went down? We don't know.
Will they bleed talent, fall further behind until they give up, or clean the organizational and infrastructural cobwebs and get back in the saddle? We don't know.
They may not capture enterprise use, but I don't think they have to. That's only one piece of the market. AI that's useful to consumers will still get delivered via a smartphone, and Google is in a great place to capture that.
I also don't think LLMs have to be a "winner takes all" situation. Value isn't going to come from having direct access to a chatbot or selling API inference, value is going to be in the form of a specific product (for most, devs aside here). Something a consumer, or a non-tech business can buy off the shelf and plug and play. A "ready made" customer service agent system, a "ready made" BI platform using AI, etc.
For consumers, that's probably going to look like whatever is bundled and tightly integrated into their mobile OS of choice.
- In a world where open source Chinese models decimate Frontier models ability to charge a high price, it's the operators of efficient inference data centers that will win. Like Google
- Google is probably the biggest provider of "free" AI because it's on Google.com. That forces them to focus on cost. And in a commodity market, low-cost providers are the ones that make the money.
10 years from now, its gonna be Google, Apple and Microsoft left standing in the AI game. Well, until the US wakes up and starts attempting to break the oligopoly like the EU has recently started to do.
my take on this is eventually the money is going to run out and there's going to be acquisitions and consolidations. I think that's when Google will come out on top.
Edit: hmm, no, they seem to be mentioning AGI and frontier models in https://blog.google/company-news/inside-google/message-ceo/n...
They have a structural advantage in cash flow and stability of funding, but stability is also a handicap when disruption is the objective.
It's a huge company.
It's unlikely there is any one person to blame (and entirely possible he has none of it). But things need to change.
Not all change is good, as proven by Zuckerberg's response after the lackluster Llama 4 release. The radical restructuring appear to have made things worse.
Very few companies have leadership that can prevent this infighting and force teams on directed goals.
Yes it's a huge company.
So they are slower. Then they will surface it across their massive product base and keep generating cash. While having a hand in Anthropic and others via investment anyway.
Google doesn't need to offer you the bleeding edge at startup pace. They're playing a different game. When the bubble pops they will be well positioned really no matter the outcome to continue to capitalize as their competitors implode or get absorbed.
The idea a delay is a "complete and unmitigated disaster" is just laughable. People have been saying this about Google since ChatGPT first invaded the public consciousness. Google will continue to do well, the histrionics of people like you aside.
Google spending money on competing head to head with your LLMs is a waste of money for Google. If anthropic wins, Google copy their approach, buy for cheap or do both. All the investors throwing money into OpenAI, Anthropic, are just accidentally subsidizing at Google's product development. Thus, Google shouldn't spend it's AI research capital in an arms race with Anthropic on AI approaches that no one else is investigating at scale. That way Google can hedge against LLMs hitting a wall.
There is a danger to Google that Anthropic replaces Google as a search engine, but that is an uphill fight for Anthropic as Google has massive brand recognition, network effects with gmail and chrome. Anthropic can't just copy what works from Google, but Google cna copy what works for Anthropic. Google would have to play poorly to lose that fight.
I thought employees have already had opportunities to cash out (there's enough funding rounds for that).
(Tho how much you can sell was limited, iirc to double digit millions...)
It's funny, because I think the company that's going to be best positioned coming out of this bubble is in fact google, because they have the expertise and the capital. But I honestly can't tell you right now what their AI product even is -- I've seen so many things go into the graveyard a few months after its launched that I'm utterly confused what their offering even is at this point.
People who truly care about becoming rich*
DeepMind made enormous transformative discoveries, for instance in the world of protein folding. But that will just save human lives, not let CEOs fire their people to grab a larger piece of cake for themselves.
They getting a higher ROI renting their TPUs to Anthropic et al instead of performing training and serving their own models. Google cloud has insane backlog, and has rapidly expanded to satisfy it. While those DCs get built, they’re cannibalizing their own products for it.
This makes sense because (1) they are investors in Anthropic, so they still win and (2) they can always catch up on model training later when the profit opportunity shifts, or abandon it if there is no way to recapture that value.
A chief scientist can be super influential, or a guy who’s on the slow path to retirement but is keeping a paycheck to keep up appearances.
It's still the typical title as a stepping stone towards something else (often outside).
Yeah, this is one of the things I find so weird on the discourse. If you get there negligeably later, but without astonishing spend and waste, you might even be better off in the long term.
adolph•55m ago
Kinsley Gaffe: A mistake whereby a politician inadvertently says something truthful which they had not meant to reveal.
https://en.wiktionary.org/wiki/Kinsley_gaffe
inerte•51m ago
To me the biggest news is Jeff and Sanjay leaving Google... but then not really, since Google will be "an investor". I guess that's sorta their retirement plan? And is Discovery Loop actually part of Alphabet? So complicated.
owlninja•49m ago