So like a political, military or religious machine does. We're already bred for it. We're Konrad Lorenz's geese, desperate to be led. It's the path of least resistance.
More broadly, that trick is the most effective and important today: No matter the issue, people - including on HN - will tell you how powerless they are and how pointless it is. It's such a social norm that they will actively resist and attack anyone who violates it and suggests otherwise - goodness forbid you have hope, an idea, or want to do something. I see many adopt bizarrely false perspectives and opinions for which the only sensible explanation (IMHO) is they are strong defenses against action and empowerment - many/most won't even talk about serious issues like climate change (see - I bet you're triggered by the suggestion of discussing it).
People never accomplish anything without believing in it first. It's old, basic military psyops to preach hopelessness to the enemy soldiers, in dropped pamphlets, radio broadcasts, through propaganda campaigns. Sorry, I forgot - we can't talk about those things either.
Until people believe, nothing will change. When they believe, everything will change. That's why there is so much impetus toward despair.
jason_s•59m ago