I think it's important to call this out because this conflation is oversold in marketing--and for good reason. We all want meaning, but it's hard to get. So, if we think we can get it with a moment of joy, which is much easier to achieve by comparison, we're sold.
It's also sold in the opposite scenario: one where the effective context is that there is no real meaning in the world, and the recommended fix is to fill the vacuum with joy to dull the pain.
Just a thought to start the day.