I.e. Fuck Off!
>"$450.00/mo per seat"
>"$4,950.00/yr per seat"
And under the question "What happens if I am distributing the runtime for commercial purposes?":
>"Industry Customers requires explicit authorization from Unity and is subject to a fee ("Distribution License') which is generally equivalent to 4.0% of the revenue generated by the software product that incorporates the Unity runtime (discounts may apply)"
> "How much does Unity Industry cost?
> For seat-based and floating license pricing, contact Sales."
Also, according to the "order summary" you get when have the default "monthly" option selected and click "Choose Plan", it says:
> "Commitment
> 8/21/2025 - 8/21/2026.
> Your total annual commitment is €4,968.00 excluding VAT /Sales Tax. ¹
> You will be charged for one month today and every month thereafter, and your subscription will > automatically renew at the end of your annual term. You can manage your subscription in your Unity Account."
indicating that even though you selected the "monthly" option it's still going to be an annual subscription and I just can't be bothered to wade through what're probably mountains of Legalese during my private time to find out how they're planning to keep you captive in that subscription for the whole year anyway.
Unity have demonstrated time and time again they're trying to screw their customers, so fuck 'em, use literally any other engine like Godot which has been recommended in this thread already. I don't think the company will reverse their course again now that the original outrage has cooled off but hopefully at least some some bottom-feeding manager types responsible for this get fired for "underperforming" if/when enough devs take their money elsewhere.
¹ in € it's 414€/mo or prepaid 4554€/a, essentially 11 instead 12 months if paid in advance
They don't list a price for their new enterprise subscription, instead making you contact their 3rd party, outsourced sales team.
The quote I heard from a colleague was USD5'000 pcm. No wonder they don't want to publish that!
Broadcom has officially confirmed major changes to Bitnami's free container catalog, effective August 28, 2025, transitioning millions of developers from free access to paid subscriptions ranging from $50,000-$72,000 annually.
Surely "china" had access to unity this entire time, no? Isn't this the entire point of open source? "Unity" needs to provide some value if it wants to retain control of what code is being executed.
Neither my product owner, tech lead, or skip-level knew about it and were surprised when I showed them
The worst part of it isn't even that devs would get their wallets shaken out but that it's really just surveillance in disguise. Those apps would “““have to””” spy on me as an end-user in order for them to know what to charge.
like I am pretty sure that the only way that they can do this is via giving it internet access and if that's the case, I wonder how much spying it does on our computer before sending it to unity headquarters in the name of this industry fees
Please, someone create a #usegodot or some twitter thing to just get it trending. We need to use goodot (I tried typing godot but I wrote goodot TWICE which is so funny and ironical so I am keeping it here)
Also I wonder how it might stand in eu / gdpr
Aka my guess it's a combination of trust, verification using public numbers (like downloads on Steam) and the ability to do audits of some kind?
The issue here is the surveillance aspect.
At this point, we should all treat Unity like we do Broadcom. Utterly toxic and should be avoided at all costs because they will shake you down and leave you with a lesser product for no reason other than blind greed.
Nothing Unity does will ever recover the goodwill they nuked for money
in this case, unity grabbing a percentage seems like a trading exchange taking a cut. is the exchange really the 'bad guy' in this interaction?
its the 2020s: We're All Trying To Make Money.
Scamcoins are comparable to disease or even cancer. Theoretically every scam is.
Welp
Honestly, memecoins are just ponzi schemes. They are created on hype and people buy memecoins with the idea that it would trade higher and so on.
Noone in their goddamn right minds would just pay for an app showing some image of something. No, it is the idea that you can sell it for higher price, or if you can't, then why not just donate to them in the first place??
like if you think pepe is cool, just mail matt fury (I think he's the creator, just searched) some money and email him thanks on why pepe matters to you.
But nope people buy these shitty ass things just so that they can sell it to some other person believing the same dream as them.
And no, every cryptocoin is like this unless stablecoin in this sense but some coins have some utility that I can understand but still, if they have utility, just buy them when you want the utility man, but memecoins are the worst of the worst, just leeches on gullible people.
Indie devs are more like clippy (louis rossman, lets go, I am doing my deal spreading clippy) Once you bought them, 99% don't want anything else from you. They don't want you to sell it to an higher fool. they want you to play. they want you to give them feedback (both critisicm and praise) they want you to recognize the work they put in and they are proud of what they created which is why they created it.
Indie devs making games usually also take a lot more time and effort and that can only happen 90% of the time when you love the project than memecoins
But also I will admit that there are games that are not like that (think mobile ad games) and yes they are as much an evil/scummy as memecoins. Maybe a little less since trading factor and selling to others is gone but still some apps target little kids so they are worse in that. Maybe those apps take some time to develop but that's it. In my opinion yes shitty mobile games are comparable to memecoins, they are both (scams?), one might take more effort than other but honestly that varies but yeah even then they both are scams.
But doing the disservice of even comparing every indie game to memecoin might make you A) completely wrong, doing a great disservice while basically spreading lies that basically ragebaited me man B) the most downvoted person
You kinda ragebaited me no offense and I know you might be a good person. And its okay, misunderstandings happen. I may be wrong too, I usually am and that's why lets discuss if you think there is something wrong with what I said
Not to necessarily disagree with anything else you argued, but there's a small relatively profitable genre of games for consoles that are just a unity template with an image of a turtle or whatever, and you mash a button to pet the turtle. The reason these exist and people buy them is because you get trophies for pressing the button.
So "an app just showing an image of something" is not very far from what those games are, and a bunch of them exist and do make money. It's tremendously weird.
There are also games like that Banana steam game that exist as part of a weird microtransactions economy instead of existing as what most people would consider a game.
Regarding about petting a turtle, the thing that I don't get is uh, who are paying for it. heck, I can just ask gpt 5 for the code to do so or why not just open source so small things? the only reason I can make petting things make sense is kinda like that banana game (yes I had heard of it) and to be honest, that thing still doesn't make sense to me and is absolutely a memecoin kinda thing and I think that they are targeting the same genre really. Men who want 100x returns because the whole industry is of liars who are selling you courses saying that they have 100x'd and you can too. Also the fact that people are genuinely so stuck in the world at the same time that the only thing that they think that they can reasonably do is buy memecoin (which is almost like gambling if the odds were 99% casino .01% you since maths stop working in scamcoins ) The same people who gamble man, its chasing the highs. Maybe memecoins are a little bti less illegal or maybe its sorta allowed / less shunned than gambling in the world makes it more relevant. I thought for more and I think I finally get it. just as how gambling is addicting, memecoins are also addicting.
Once people start they can't really stop just as in addictions, and uh the more they fall, the more they feel like it that the only way out is by shouting out loud about memecoins and making more people fall into the trap/ making it more lucrative/fashionable just as mostly any other addiction (think flashy casinos) I am not even kidding but this idea goes sort of mainstream because the same principle applies to bitcoin etc. too, pardon me for being crude, but digital gold my ass. As someone who genuinely uses stablecrypto and mostly uses native coins barely just to transact the stablecrypto. I never used to get it why the hell would people do what they are doing. I now actually understand. Suddenly things make sense to the behaviour I see.
Maybe some people believe it in because they want to be part of such utopian future idea that they have and so good for them, if someone's in for the tech, that's really good. But I'd much rather not do that since I don't want to fall into such addiction or trap or something and I genuinely want almost peace of mind in that sense. I am not compromising on psychological effects that I or heck anyone can have if they say their money fall in value and doubt about themselves. I don't want that. The best/ only thing that I will do is maybe invest in world index funds because I genuinely believe that their value comes out of productivity and not scams essentially. And its infinitely better than keeping your money in a jar and infinitely better for atleast my peace of mind than even normal crypto aside from stablecoins which I hold, I like stablecoins) Its just not worth it but maybe for some it might be and I get it but still they are a fraction of the real userbase and the real userbase is making things worse for everyone by being a speculating/almost gambling machine man.
Basically, I think that this person who has this "stupid" thought had it because they were wrong in their reason and nothing wrong with that and they just showed the world that they have it.
Now here's what I think, if I mock them, they would hate even more and they would actually convince themselves that they were even more right
And if I say nothing, then they are just living in their own bubble and the algorithms serving them are either ragebaits or their own echo chambers.
But even then, if they are truly "stupid" (i don't think they are, they just have a wrong take), then worst case they don't change and even then I had fun writing the comment. but yeah I did get ragebaited in the beginning, they were so punchable as a face when I first read it but I mean, I don't know man, we need to burst echo chambers or atleast have good discussions around it instead of just making them live in their bubbles with wrong takes imo.
But I also understand that we have no moral obligation to, but I really try (I think) in this world to not make myself an echo chamber by helping others who are in so.
Not that we have to do it, but I got complimented once in some sense for it and I kinda aligned with it ever since.
Small things like compliments / actually listening to others can actually have the potential to compound so much for the other person that honestly its worth it in my opinion. But I think that I wish to get such reciprocity back, someone actually discussing things / helping others but the world just feels so mixed man idk. I just don't want to be shining hero but uh I genuinely wish that I can be the change that I want in this world
A percentage of revenue is already what their biggest competitor (Unreal) does, and if they had announced that new versions had it they would have had backlash but not nearly to the extent that occurred.
Unity hasn't been profitable in 5 years, the revenue percentage doesn't even sound unfair, though the download fee was obviously exploitative.
https://www.reddit.com/r/Unity3D/comments/35xt2r/unity3d_gam...
They're going to feel all kinds of pressure to monetize users harder, and if they fail at that, they go bankrupt.
I find it worrying if "make good software and sell it to people" isn't sufficient to have a profitable business.
And of course, Unity doesn't merely sell licenses, they also run an asset store and take a cut from every transaction, a business model that has been gold for other technology companies. Of course the market for Unity assets is smaller than mobile apps, but this is in addition to actual Unity licenses.
I have no clue how profitable Unreal Engine is for Epic Games or if its subsidized by Fortnite. I believe their pricing structure only became favorable after that smash hit.
https://investors.unity.com/news/news-details/2025/Unity-Rep...
Making games is hard and worrying about stuff like this is virtually guaranteed to ensure your failure. Having 100% of $0 isn't gonna take you very far.
In terms of tooling experience, Unity does provide a very compelling blend. If you have any Java or C# background at all, it's very easy to get productive quickly. I think the integration between VS and the unity editor is exceptional.
If you want to make a game, go for it. If you want to make one that works well into the future, I would question going with Unity. (fmr creator of Reactor 3D, contributor to UnrealEngine, donator to Godot, grand-uncle to MonoGame, I know this space).
They really should of straight matched Unreal's revenue cut from the start, and maybe offer a deduction for site licenses.
Instead they announce something like a 20 cent fee per "initial interaction" which they track via embedded spyware. You had a massive backlash from indie developers who realistically weren't Unity's target in the first place.
People who never programmed or made a commercial product already complaining Unity is coming for them.
That said, Godot is often good enough for what most new programers can actually do.
It's also OK for certain non gaming projects. No need to worry about Unity deciding your not making a game and hiking your fees.
They announced but based on their actual pricing tables effectively nobody would outside of a tiny extremely unlucky proportion of users. The real fee was several times smaller and they also switched to the per project from per company revenue limit for personal tier (which would have resulted in a significant price cut for a quite a few people).
Yet nobody noticed any of that because their announcements where incompressible.
Not that I am a fan of the whole pricing model but they were so exceptionally bad at communicating it. Like it's hard to even fathom what sort of incompetent idiots they had running their marketing department. IMHO it would have been hard to bungle it more even if they tried doing it on purpose...
Godot is much more hacker friendly than Unity, IMO. Ymmv
With Unreal on one side, and Godot on the other, where while C# is supported, it is mostly for Unity refugees, there are very few other options left.
Yes there are MonoGame, FNA, Stride and so on, but they lack the same kind of mindshare across the industry.
pbarry25•2h ago
According to our terms of service, the distribution of the Unity runtime for commercial purposes by Industry Customers requires explicit authorization from Unity and is subject to a fee ("Distribution License') which is generally equivalent to 4.0% of the revenue generated by the software product that incorporates the Unity runtime (discounts may apply). Please contact sales to discuss further."
For folks who didn't make the move to Godot the LAST time Unity pulled this, there's Godot... (not saying that move is easy for everyone, but am just sayin'...)
poly2it•2h ago
pluc•2h ago
gamblor956•34m ago
Also...a 4% license for the underlying runtime upon which your product is based is relatively cheap by historical standards. The numbers used to be well into the double digits.