This is a brilliant idea and very well executed. I almost did not click the link because I would put myself into the 'Intermediate' (some familiarity) bucket and most blog posts are either too basic or too advanced for me. Glad I clicked.

> In our biggest launch to date, Google Registry is adding eight new extensions to the internet: .dad, .phd, .prof, .esq, .foo, .zip, .mov and .nexus, now publicly available at a base annual price through your registrar of choice.

> The .phd, .prof, and .esq TLDs are perfect for professionals who want to show off their credentials and expertise.

https://www.registry.google/announcements/introducing-8-new-...