Most likely the limiting factor is the crunch that chip companies are going through.
The take away is that some of the Apple hardware hits a sweet spot for performance and price which may change in the future but for now it's causing a lot of demand so people can run inference without GPUs.
Also Macs keep a lot of their resale value so you can use them for a while and then sell them for sometimes 80% of their original value.
If you want to run local models, another advantage is Apple’s unified memory architecture. The biggest Mac mini has 64gb ram and Mac Studio has up to 512gb. Compare this little box to what monster Nvidia gpu system you would have to buy to get the same memory there. That doesn’t account for the shortage of basic $600 Mac minis though.
I recently bought one for my k3s cluster, and it was the cheapest 16g ram I could get by a decent margin.
Tim Cook, the supply chain master leaves house the moment the very reason why he got hired in the first place is in dire straits.
I don’t think that the successor will likely change that, since Cook made sure, no one is remembering Jobs anymore and as top manager won’t pass a reversal of many of his decisions.
So he will lead through a CEO he controls. Only if the new guy takes on the battle in the name of product there might be a chance but this would mean, Cook and the new CEO have to be dismissed. So popcorn times, I think Apple is going to stay as boring as it got, while the quality constantly declines.
The Neo isn't just a bet on low prices - it's a machine that convinces people they can get away with less RAM. In the middle of a pricing crunch, why wouldn't you ship an 8GB machine like the Neo?
Its a win-win, Apple gets to ship a brand new SKU in volume despite the RAM crunch, and they get to punch into a previously untouched market.
That 32GB or even 64GB is considered a minimum to be able to run some word processing, chat app, fetch remote content, and display funny cat photos is preposterous. In terms of information storage, these are absolutely immense numbers.
The infinite treadmill of chasing for more RAM and then immediately proceeding to carelessly fill all of it at the first line of code is part of a deeper, wasteful, and self-imposed obsolescence process.
We don't need more RAM, we need more frugal software.
What annoys me most isn't the Mac Studio and Mini. It is the Neo. Someone must have done a poor job in demand planing. ( As well as pricing ). Only 5M unit till the end of the year when they are now increasing it to 10M. And it will likely miss this education's year cycle in the summer.
Hopefully they do better with A19 Pro Neo. Mac could reach up to 400M to 500M usage share. Roughly 25% of PC market.
The thing is that the Neo is actually useful.
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