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Leak Reveals Microsoft Wants Its AI to Be 'Addictive'

https://kotaku.com/microsoft-ai-scout-addictive-satya-nadella-404-media-copilot-2000702924
50•thm•1h ago

Comments

righthand•28m ago
That’s probably why they pushed out Phil Spencer and handed over the Xbox division to a very pro-AI employee.
OgsyedIE•23m ago
To be fair, the fundamentals that pre-2019 Xbox (and all other consumer gaming) relies on were already slowly going away and have recently been confirmed to have an extremely tiny chance of recovery, if at all. Embracing the pivot to gambling and tobacco-style customer retention philosophies is purely an effort to salvage the sunk costs in an industry whose traditional customer base is being forced to shrink and input costs are being forced to rise by largely macroeconomic headwinds.
radlad•14m ago
What fundamentals are those?
dmbche•7m ago
The console market is shrinking and video games are becoming synonymous with PC gaming ( and handhelds I guess but Xbox isn't doing handhelds I think)
noitpmeder•28m ago
Literally every company on the planet would jump at the chance for their product to be addictive.
Defletter•19m ago
Who'd've guessed that the profit motive being the primary if not sole concern would sometimes (often) create incentives that are hostile to humanity.
chatmasta•11m ago
Yeah but you’re not supposed to say it out loud. The bigger part of this story is Nadella saying (paraphrased) that he has no clue who wrote the document and that guy should look for a new job.
whynotmaybe•8m ago
Imagine a world where every car company would get money every time someone uses their car.

Instead of monthly subscription for self driving or heated seat, it would just cost a few cents a minute.

This would be a strong push to try to destroy public transportation everywhere

gruez•4m ago
>Imagine a world where every car company would get money every time someone uses their car.

So oil companies? Moreover car companies do get more money with more car use. More driving means more parts required, more servicing needed (from their dealership network), and cars that need to be replaced sooner. It's not as instantaneous as uber charging your card every time you do a ride, but I don't see how that makes a material difference.

stevenkkim•25m ago
Step 1: make copilot in window actually useful.
baal80spam•19m ago
kotaku? Really?
WolfeReader•12m ago
The source site (404 Media) requires a login to read their article. Kotaku's coverage is plainly readable.
saurik•18m ago
Maybe trying to engineer addiction is what should be illegal, and if you want to question "how to you define whether something is addictive" you don't need an objective measure: you determine whether it seems like the people making the product seem to think that's their goal.
tetris11•14m ago
"you know it when you see it"
dmbche•9m ago
More demonstrating intent
saurik•1m ago
I guess I should say that it isn't merely that we don't need an objective measure: we literally don't need a measure at all, as the crime would be attempting to cause it, whether or not it was even possible to do. Like, "our expert witness has strong evidence that X is not addictive, so my client could not ever be said to be engineering addiction" would not be a defense any more than "the plan my client came up with to kill their alleged victim could not possibly have worked, so my client can not be charged with attempted murder" is (at least generally) not a defense.
LetsGetTechnicl•13m ago
So their "humanistic" approach is just marketing, huge surprise /s
HlessClaudesman•6m ago
Copilot, I want you to find product market fit, don't return an answer until you have found it.
341287•3m ago
Time for a Nadella Senate hearing about addiction, just like they did with Zuckerberg. Not that it will change anything, but the publicity is good.

Nadella has been ruining Windows forever, now he hires other foreigners to accelerate addiction, data exfiltration and chaos.

danorama
•
3m ago
I don't think that's actually true. Heck, from my own experience, I can definitively say it's not actually true. I've helped create and sell products whose job is provide value, then let people get on with their day.

Not saying that intended addictiveness is not common, but let's not normalize corporate sociopathy.

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Leak Reveals Microsoft Wants Its AI to Be 'Addictive'

https://kotaku.com/microsoft-ai-scout-addictive-satya-nadella-404-media-copilot-2000702924
50•thm•1h ago•20 comments