Isn't that a good thing? Let's you compare easily.

Yeah. Literally all of them are .flex-row>.pricing-card*4.

A lot of this comes down to A/B testing. Once people have found a solution that converts some number of customers, it's hard to take risks. There are alternative designs, but it's safest to just go with what is known. In some cases, the familiarity is helpful for users, but there is no denying that it can be boring. These are the unfortunate constraints that many talented people have to work in.

I'd like to see a pricing page where if you get the ball though the hoop, or some other challenge, you get a discount.

Not being boring doesn’t translate to $$, however.

And we wonder why code generating LLMs are... wait, never mind, we don't wonder. Of course, my pricing page looks different for now but will end up looking much the same since that's what visitors generally expect.

I had one of those for S3stat for a while. It lost decisively in A/B tests to the ugly wall of text that it replaced, so that’s what’s up there today:

https://www.s3stat.com/Pricing.aspx

I’m still waiting for the next generation of trendy SaaS companies to crib it.

I didn't know about this! Does anyone have any other good repositories for app design patterns?

WOW!

Great!

> Are people actually interested in more granular pricing options?

Yes. Welcome to the world of committed contracts, call-us pricing, and “partnerships. At many-zeroes scale every cent is negotiated to the point that you’ll get different pricing based on the hour of the day that you make the API call.

Adobe's subscription is so bad for this.

Want a single product? It's only available for annual subscriptions for hundreds of dollars, with huge cancellation fees (the rest of the year). But it comes with a dozen or so products you'll never download lol

Research suggests consumers actually prefer fewer choices - the "paradox of choice" shows that highly granular pricing often increases decision paralysis and cart abandonment rather than improving conversion rates.

I would be except that the feeling seems to be that you get screwed either way:

* Tiers (aka new car model): something is always strategically left out of the otherwise "ideal" tier to force you up a level, even though you won't use most of the other options. Sometimes the "nearly there" tier is artificially expensive to drive you to the higher tier - the same trick as a medium coffee being only fractionally cheaper than the large. Sometimes there's a ratchet where you can upgrade but a downgrade is a huge hassle and/or penalised.

* A la carte (aka the car/dishwasher spares model): every option feels expensive and you feel like you're being nickel-and-dimed and you know the marginal cost of providing that option was small

* Top-up (aka the phone minutes model): top ups are obscenely expensive and are either a punishment for being "cheap" (i.e. prudent) or act as a threat to push you up a tier in the first place

Add a few special offers, points, cost sinks and lock-ins (especially where hardware is involved), rewards and all that crap here and there to muddy it up to prevent a clear comparison being made. I basically assume all subscriptions are doing some kind of mind-games or scam with every little aspect of the pricing.

Not that a fair price can't be any of the above options. The vendor has to cover the overheads somewhere!

Then how would you see and compare everything you're getting in a given package?

They do have "contact sales" as a filter option which is nice if you're looking for examples of that. It only has one (not that great IMO) example though.

Totally. It tells me who the target audience is and if there's actually a free tier. It tells me if the paid plan is 5$ per month, per user or fixed, or 500$ per month. It's kinda shocking how many times I have no idea which one it will be until I find the pricing page.

I’m the same way — I skip straight to pricing too. Curious though: when you get there, do you prefer seeing a few fixed tiers (like the classic “3 bucket” layout), or would you rather have a usage-based formula where you can adjust a slider or input your exact needs and see the price change in real time?

… and neither Hey nor Basecamp (both from 37Signals) use that layout style anymore.

https://www.hey.com/pricing/

https://basecamp.com/pricing