Pro models are mainly for coding agent work; it doesn't necessarily make them any money.
The capital infusion the frontier labs have received has gotten to a size where many believe it may not be possible to recoup this investment without some very unrealistic things happening.
I think it's reasonable to not completely drain one's cash reserves trying to stay ahead in a race where participants may very clearly be about to run straight off of a cliff.
Maybe because they see video generation as key to developing "world models"?
Inexplicably for the current moment, AI has so far actually meant I have even more to do instead of less. I expect that to change eventually... but man, is it a bit of whiplash to go from wondering if my job will be around in 10 years to starting the work day and being more backed up than ever. Doubly so since the rate of change does not seem to be very evenly distributed by tech role.
That’ll be somewhat detrimental to me perhaps (which isn’t certain), but that’s okay. I’d rather attempt to adapt to a changing world.
petcat•1h ago
newyankee•59m ago
lambda•59m ago
For example: https://sites.suffolk.edu/jhtl/2025/10/30/game-over-for-unau...
Software developers, unfortunately, have been convinced that they don't need to unionize, so have no collective bargaining power for dealing with situations like this.
r_lee•54m ago
I think too many just expect that they can get by like before because they're a 10x engineer or whatever
quaintdev•46m ago
embedding-shape•46m ago
To be fair, most of us spent our entire career trying our best to automate ourselves away one way or another, and always seen that as our job description.
12ags-18276•32m ago
Some people dislike automation altogether and like the computational aspect. Most people seem to enjoy constructing virtual worlds and Rube Goldberg machines.
12ags-18276•36m ago
Useful idiots always go first after the goal is accomplished.
zamadatix•29m ago
earthnail•58m ago
It’s brutal for these people. The creative industry was always hard, but this is just plain brutal.
moscoe•23m ago
porridgeraisin•4m ago
It has nothing to do with skill. Both were very skilled jobs. Draftsman as well despite many people going to it straight from school. But computers and CAD mean that it is now necessary for someone to do a STEM degree to be a draftsman. Recorded audio made many stage musicians redundant. It is cheaper to do it this way and gets superior results, that is all, there is no further agenda.
Now too, the next generation of voice actors and many other knowledge workers will have to go up the value chain one step and operate or potentially build these tools (in whatever form they mature to in a decades time).
The current generation of voice actors will face the same situation as many before in the performance industry - stage musicians/performers for example that were made redundant by recorded audio. The reality is that most of them just left and dispersed into the economy doing completely unrelated jobs.
For software and generally computer engineers, this new primitive happens to itself be software, so it's less of a transition and an easier upskilling path to learn to build it. And building it is one step higher in the value chain than simply using it. That is a structural advantage.