"enlisting an influencer army"
put 'good for the world' in quotes because obviously it's not
A more neutral headline would be: OpenAI Is Enlisting Influencers to Promote Its Public Image.
The rest of the article reads like anti-AI slop. For instance:
> The company isn't asking influencers to assuage fears that a rogue AI could destroy humanity.
It is weird how prominent anti-AI sentiment is online and in media. It's by far the most popular and fastest growing technology in the world. So presumably people have a general favorable impression of the technology as they're engaging with the product and many are paying for it. And I don't buy that it's being jammed down the throats by most employers. Sometimes maybe, but I see the reverse, where people WANT to use frontier models and are being prevented through archaic security hoops.
The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?
> The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?
It may be a difficult concept for an astroturfer to understand, but people are activists for free. If you have found any anti-AI financiers, please share them so I can apply. Of course you already know there are none.
The companies are doing this themselves in a (stupid) attempt to do regulatory capture/ set up a cartel. Dario Amodei recently published an essay pushing this idea.
> And I don't buy that it's being jammed down the throats by most employers. Sometimes maybe, but I see the reverse, where people WANT to use frontier models and are being prevented through archaic security hoops.
What is N here? 1?
> It is weird how prominent anti-AI sentiment is online and in media. It's by far the most popular and fastest growing technology in the world.
Is it though? Do we actually know that? Is it growing faster than facebook did or google search? Is it even possible to measure when some of the "adoption" is probably people triggering it incidentally (e.g. AI mode in google search shouldn't count as adoption here).
People are worried about it because it is a highly disruptive technology with unproven ROI for businesses as of yet (restricting claims to LLMs here). It has a lot of negative potential side effects for many different groups of people. The media is reflecting these viewpoints. If there's any astroturfing going on, it's from the pro LLM camp.
That's not implied by engagement. It's possible to use the advantage AI gives you in a competitive landscape while still fearing the future it will bring.
US business model: go into billions of debt, brainwash the population via YouTube, Twitch, TikTok and Hacker News influencers. Intimidate foreign governments to allow the current snake oil. Wait a decade until you have minor profits and the stock price is through the roof because #growth-mindset.
I imagine this is simply part of the campaign, AI doomerism followed by AI Bloomerism, it could even be part of the same organisation's campaign; selling the solution to a problem they put in your mind. Hype, criti-hype, it's all so tiresome.
Eh we know its part of the same campaigns. "Please provide us with regulatory capture because our tech is an existential threat" has been going on for a while now.
But... food for thought: people are good at detecting slop, because it looks like slop. If it does not, people won't detect it. So there is a confirmation bias, where the "obvious slop" looks obvious, but the "better slop" goes by undetected.
https://www.technologyreview.com/2026/09/22/1144867/dont-be-...
eg:
https://news.ycombinator.com/item?id=49814211
Not even flagged, just disappeared.
- The HF incident was to get the attention of investors and convey the message: "we have this incredibly powerful technology, imagine where we will be in 5 years"
- With this influencer campaign it's just a drive to get more people to use ChatGPT / sign up to ChatGPT so when IPO time comes, they can show strong user growth.
Over the past few months I've seen various reports that OpenAI's financial position isn't great and if those reports have any merit, then likely the higher ups at OpenAI are panicking that they might become a WeWork 2.0. Everything they are doing now is an attempt to justify their $1T valuation to investors during the IPO.
Emphasis mine - ouch. So either influencers are automatons like LLMs who just do as their current-highest-bidder says based on a prompt (!), or in fact perhaps we skipped that bit and they’re all LLMs, for convenience. Or in this post-thinking world we just say prompt instead of ask or instruct.
Not sure which dystopian option displeases me least.
I thought they already had HN?
https://en.wikipedia.org/wiki/Deaths_linked_to_chatbots
Here's just a taste:
> ChatGPT was shown to support and even encourage dangerous drug use, with statements such as "Hell yes—let's go full trippy mode" and advice on reducing his Xanax tolerance so that a single tablet will "fuck you up"
But now ... this. I am clueless.
and how muse topping charts. Its all befuddling to me.
Lately I noticed more and more youtube folks try in-video advertisements. These are a bit harder to catch by ublock origin. In the past, I would manually skip this, but recently I decided that if someone has a need to sell some ad-crap, I simply no longer care and insta-close the tab. That is actually much more efficient. And if many people do so, we'll see fewer pester-ads in general. I understand the "but this is how I make my money" - even that still does not make me want to care about wasting my life on any ads whatsoever, no matter which fancypants excuse is used.
In concluding, I now suspect that OpenAI must suck, since they depend on propaganda outlets (aka "influencers"; I don't call them "influencers", they are scummy people who work on something like mercenaries would, just on the propaganda department. Any regular guy cleaning the streets with a broom, has 10000x more credibility than these "influencers" - but does not make as much money as these bribed individuals).
It's clear that people are using it for personal reasons
> The Brookings Institution / AmeriSpeak Survey: A nationwide survey found that 57% of Americans use generative AI for personal tasks (such as web browsing, daily use, or information searches), while only 21% report using it in a professional or work role.
Is there "competitive" reasons to have an AI girlfriend? There is an implied preference that you like the technology by using it by choice and you don't think it will end civilization. You may tell pollsters you're worried but it's the same people telling pollsters sea levels are rising while investing in beach front real estate. Meaningless.
This in itself is not an argument. British Opium was selling like hotcakes in China, so surely people people must have had a general favorable impression if they're engaging with the product and many are paying for it?
Opium is a dangerous drug that harms its user. AI is a useful tool that helps people be more productive or explore their interests.
https://pmc.ncbi.nlm.nih.gov/articles/PMC12255134/
Either way though, we've disproven the neat rhetorical trick of conflating usage numbers and popular perception.
It was discussed a while ago on HN, with a more well known source, that I cannot find right now, but on a quick DDG search this is a quick article I could conjure.
https://www.gate.com/news/detail/david-sacks-warns-ai-doom-n...
Give you a hint: starts with C, ends with a P, with a C in the middle
It is popular because it’s useful but people still have unfavorable attitudes towards it in polls. It’s like Amazon. We use Amazon cuz it’s convenient but do we like the way Bezos treats his employees?
It's in quotes because it appears to be an specific phrase used by a campaign pitch (supposedly).
It's different from normal advertising of a commercial product which obviously will call their product "good", but "good for the world" implies something deeper.
So am I pro- or anti- AI? Both. It depends what it is.
Elon is a stupid fascist and he only got where he is by failing upwards repeatedly.
I like that you think that only one side is doing it. And without clear partner hashtags or sponsorship declarations neither [1].
Seems like an obvious response from OpenAI ngl.
Ahh the paid pretend fence sitters have arrived.
Now, don't take it as me saying what OpenAI is doing is good. It's more if you're in the industry you know that if you're not doing things like this, you're the only one. Whole damned thing is corrupt.
Thank you for your service, your influencer token stipend has been applied to your account.
Influencers have the greatest influence on their audience, especially repeat viewers who follow or subscribe to them. You need to establish credibility with an audience before you're worth anything to the marketers. This takes time to build.
OpenAI's hypothetical robot influencers have no audience.
Many of the vocal critics claiming AI will make us all dumb and is terrible go "I have two Max subscriptions myself.." at some point in the discussion.
nba456_•1h ago
zmeden•1h ago